Tuesday, May 27, 2008

Week8 - Mashup

Yes, it’s a nice color — and welcome now that spring has at least officially arrived. But given how green has come to stand for everything noble and self-sacrificing, a reminder that everything we do (like breathe) is hastening the destruction of the planet Steve Jobs’ companies take heaps of waste paper from the United States and Europe, ship it to China and recycle it into corrugated cardboard, which is then used for boxes that are packed with toys, electronics and furniture that is stamped ''Made in China'' and often shipped right back across the ocean to American consumers.
By now it's one of the most remarkable stories in business. When Jobs returned in 1997 to Apple - then facing its own near-death experience - he arrived with a tarnished legend. He was, of course, the charismatic boy wonder who at age 21 had co-founded Apple with Steve Wozniak in his parents' garage back in 1976. He was worth $200 million by 25, made the cover of Time magazine at 26, and was thrown out of the company at age 30, in 1985.
REFERENCE:
Zhang Yin -
Barboza D., The New York times, Blazing A Paper Trail In China; A Self-Made Billonaire Wrote Her Ticket On Recycled Cardboard, Januray 16, 2007 <http://query.nytimes.com/gst/fullpage.html?res=9C03E5DA1030F935A25752C0A9619C8B63&scp=2&sq=Zhang+Yin&st=nyt> (accessed May 08, 2008).
Steve Jobs -
Elkind P., Fortune, The trouble with Steve Jobs <http://money.cnn.com/2008/03/02/news/companies/elkind_jobs.fortune/> (accessed May 08, 2008).
Donatella Versace -
Colman D., The New York Times, Just a Few Favorite Indulgences, March 23, 2008 <http://www.nytimes.com/2008/03/23/fashion/23POSS.html?_r=2&oref=slogin&oref=slogin> (accessed May 08, 2008).

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